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Full Google Ads, Analytics & Tag Manager lifecycle MCP for AI agents — 57 tools.
50FairInstall
~/Library/Application Support/Claude/claude_desktop_config.json
{
"mcpServers": {
"ainative-studio-ainative-gtm-mcp": {
"command": "npx",
"args": [
"-y",
"@ainative/gtm-mcp@0.4.2"
],
"env": {
"GOOGLE_ADS_DEVELOPER_TOKEN": "YOUR_GOOGLE_ADS_DEVELOPER_TOKEN",
"GOOGLE_ADS_CUSTOMER_ID": "",
"GTM_SERVICE_ACCOUNT_KEY_PATH": "YOUR_GTM_SERVICE_ACCOUNT_KEY_PATH"
}
}
}
}
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Environment
| Name | Required | Notes |
|---|
| GOOGLE_ADS_DEVELOPER_TOKEN | No | Google Ads API developer token (required for Google Ads tools) Secret. |
| GOOGLE_ADS_CUSTOMER_ID | No | Default Google Ads customer ID (10 digits, no dashes) |
| GTM_SERVICE_ACCOUNT_KEY_PATH | No | Path to a Google Cloud service-account JSON key with Tag Manager API access Secret. |
Tools show up when the registry metadata or the repository README lists them. GitHub enrichment fills this in when a token is configured.
About
Full Google Ads, Analytics & Tag Manager lifecycle MCP for AI agents — 57 tools.
FAQ
- What is ainative-gtm-mcp?
- Full Google Ads, Analytics & Tag Manager lifecycle MCP for AI agents — 57 tools.
- How do I install ainative-gtm-mcp?
- Pick a client above and copy the generated config. Cursor and VS Code also have a deep link when the server can run locally or remotely.
- Is ainative-gtm-mcp official?
- No. Registry-listed is not the same as vendor-official. Read the methodology for the difference.
- How is the trust score calculated?
- This listing scores 50 (Fair). The formula is published on the methodology page.
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